Shadowban or glitch? What a sudden reach drop actually means
A sudden reach drop has a handful of known causes. Here is how to tell a moderation flag from an algorithm reset from plain bad luck — and what each one does to your next post.
Social
Ranking changes, moderation calls and feature rollouts explained by what they do to your feed and to the people posting into it for a living.
Why false claims spread faster than the corrections
The largest study ever run on the question found falsehood beats truth on every platform metric — and the reason is people, not bots.
Reverse image search, explained: what it can actually prove
A viral photo shows up with a caption attached. Here is what reverse image search can confirm about it, and what it cannot.
Transparency Reports: How to Read the Platforms' Own Numbers
Platforms publish enforcement counts in the millions and billions — but raw removal totals mean little without definitions, denominators and baselines.
Deleted Viral Posts: Archiving and the Evidence They Leave Behind
When a viral post vanishes, the internet's archives usually still have it — and a timestamped capture is evidence a screenshot can never match.
Follower Inflation: How Fake Audiences Are Detected and Priced
Bought followers are cheap and visible — follower counts jump, engagement does not, and the gap is measurable from the outside.